Adam Lippe’s RTW Spring 2023

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A summer trip to the Siwa Oasis in Egypt transformed Adam Lippes, who found inspiration in the sights and the artisans he met.

This season he worked in more muted colors and focused on needlework, using floral pencil drawings on cotton poplin and twill pieces sourced from Hesni, one of Egypt’s oldest cotton mills.

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Threadwork loosely based on wall art from ancient Egyptian tombs became embroidery on a linen jacket, wrap skirt and cropped bodice, all of which were as pretty on the inside as they were on the outside. The embroidery was developed with Threads of Hope, a Cairo-based social enterprise that educates and employs marginalized women and refugees.

“We don’t hear much about Egyptian handicrafts anymore, but they really do exist,” Lippes said, adding that he’s trying to figure out how to produce more with the nonprofit.

The season’s ruffled cropped khaki top and matching wrap skirt, tie-neck shirt and dolphin shorts sets should continue to please fans who appreciate ladylike style but also understated richness. Also lovely was his super soft crochet knitwear, handmade in Nakuru, Kenya with Bebe Ravi, a cooperative that trains and employs 100 local women and supports the Patrick Chege Memorial Orphanage.

“Business is doing extremely well,” Lippes said, noting that e-commerce was up 170 percent year-on-year. “People buy expensive things from us online. This is a woman over 40 who doesn’t want a label that she wears, but the same fabric and quality.”

It’s all next to no marketing, aside from the trunk shows that Lippes regularly does and travels for weeks at a time. “Some of the younger brands started with a marketing mentality, maybe even more than a design mentality. I’m from the back,” said the designer, who admits he doesn’t think much of filming himself on social media. “I’m trying to figure that out to take us to the next level.”

Launch Gallery: Adam Lippe’s RTW Spring 2023

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